Custom software · built & owned
Custom software, built around how your business actually runs, that you own outright. Shipped in weeks for a fixed price, by the person writing the code, not a project manager.
40+ apps shipped · React · Supabase · Vercel · You own 100% of the code
Sound familiar?
You are not imagining it. Here is what business owners say after they try to get software built the usual way.
It told me with full confidence the bug was fixed. Then I ran the build and it all fell apart.
It took months past the estimate, went over budget, and they charged extra for every change.
We pay for six tools that each do 70% of what we need, and we bend our whole process around them.
The three dead ends
Each one looks cheaper or faster at the start. Each one costs you more by the end.
Lovable · Bubble · Replit
Real cost: weeks lost, then you start over.
The $50k to $150k quote
Real cost: $50k+ and half a year, managed by you.
The tool that almost fits
Real cost: rent forever, fit never.
The honest math
Put the real numbers next to each other. The cheap option is rarely the cheap option.
| AI / no-code | Dev shop | Off-the-shelf SaaS | The Ownership Build | |
|---|---|---|---|---|
| What it really costs | Credits + your nights + a rebuild | $50k to $150k | $200 to $2k / mo, forever | One fixed price, agreed up front |
| Time to working software | Days, then weeks of fighting it | 4 to 6 months | Instant, but never quite right | First version in ~2 weeks |
| Who you actually talk to | A chatbot | An account manager | A support queue | The person writing the code |
| Do you own it? | No, it is on their platform | Sometimes, buried in a contract | No, you rent it | Yes. Code, database, accounts |
| What happens at scale | It falls apart | Change orders pile up | You add three more tools | It was built for it |
The offer
One custom application, built around your workflow, that you own forever. Here is exactly how it runs.
We map what it actually needs to do: the screens, the data, and the one number it should move. You walk out with a fixed price and a fixed scope before a line of code is written.
I build it in the open. You see a working version early and steer it as it takes shape. No black box, no ticket queue, no surprise invoices. Real stack, real database, real auth.
The code, the database, and every account transfer into your name. You own it outright. Then 30 days of fixes are on me, plus a plain-English guide so your team can run it.
What you get
The guarantee
If the first working version is not something you would actually use, you can walk away, and you keep the blueprint. I take the risk so you do not have to. That is how confident I am that this beats the alternative you have already tried.
Honest fit
I would rather tell you now than waste your call. This is built for some people and not others.
The builder
A digital marketer who ships full-stack software. Rare combination: most marketers cannot build, most builders cannot market. I do both, so the software is built to move a number, not just to look busy.
CRMs, client portals, booking systems, internal dashboards, link shorteners, PWAs, AI tools. Real production software running real businesses, built on React, TypeScript, Supabase, and Vercel.
You are not my first build, and you will not be hostage to a platform or a project manager. You will talk to me, watch it take shape, and own every piece of it at the end.
Book a free build call →Before you ask
It depends on what you need, which is the point of the free call. Most builds land well under the $50k to $150k an agency quotes, at a single fixed price agreed before any work starts. You will leave the call with a real ballpark, whether or not you hire me.
You see a working first version in around two weeks. A full build is usually three to five weeks, depending on scope. Not the four to six months a dev shop quotes, because there is no agency layer slowing things down.
Yes, completely. The code, the repository, the database, and every account are created in your name and handed to you. There is no platform you rent and no lock-in. If you and I never spoke again, your software would keep running.
That is most of the people I build for. You bring the business and the problem. I handle every technical decision and explain things in plain English. The handover includes a one-page guide so your team can run it without a developer on staff.
Thirty days of fixes are included. After that, because you own the code on a standard stack, any competent developer can maintain it, or I can on a simple month-to-month basis. You are never trapped.
Common starting point. Sometimes I can rescue and rebuild what you started, sometimes a clean build is faster. Either way you end up with real production code you own, instead of a prototype that falls apart when real users show up. Bring it to the call.
None. It is 30 minutes, no pitch and no pressure. You describe the problem, I tell you the smartest way to solve it and a ballpark cost. If I am not the right fit, I say so and point you somewhere better.
Book a free build call
Thirty minutes. No pitch, no pressure, no selling. You describe the problem, you leave with a clear plan and a ballpark, whether or not you ever hire me.